2011年2月14日 星期一

2011/2/11 You and Yours Listening Notes

C1: Which? Super Complaints:
The consumer organisation Which? is about to launch a ‘super complaint’ about the charges levied on consumers using their credit or debit cards.
1. consumer empowerment
2. rant about
3. cash-back credit card
4. The No.1 complaint is budget airline card fees.

C2:
Should Premiership clubs provide refunds on 'named' shirts when a star player moves on/switch sides?
1. spare a thought:
2. replacement for the shirt

C3: Martin Lewis:
Consumer champion and moneysavingexpert Martin Lewis tells us about his new campaign to turn young people into savvy consumers.
1. financially illiterate 金融文盲
2. national disgrace 國恥
3. to frame the boring language into what people might be interested in
4. It is absolutely wrong to have no compulsory financial education in school.
5. to impart knowledge to students

C4: Product Placement in Films: 電影中的置入性行銷
Many of the films nominated for Oscars this year feature well-known brands quite prominently. Product placement is a multi-million pound industry and we ask why it is worth so much to some companies.


C5: Misleading Promotion:
The Advertising Standards Agency has upheld complaints against three companies in recent weeks.
1. cracking down on promotions and adverts that aren't what they seem.
2. price guarantee
3. think sth through ; think it cynically

C6: Organic Label: 有機食品標籤
The Soil Association certifies the majority (about 80%) of organic food sold in the UK. Find out how it operates and what it guarantees with its label.
1. ban on GM ; proven to be good to bio-diversity ; chemical-free ; better-tasting
2. To some extent, the claims on the organic food have been oversold. (過份吹噓)
3. Organic food did not have more nutrients in it than conventionally farmed food.
4. comply with EU standards



 http://www.bbc.co.uk/programmes/b00y95kn#p00f1345





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